March 3rd, 2010 by James Scott

We get calls all day, every day from companies that talk about ‘wanting’ real corporate publicity that will transform their company but few have the stomach for what it really takes and even fewer have the financial dedication it takes to obliterate their competition and take their rightful place at the top of the food chain.

Of course it’s important to cater to the traditional media (TV, radio, newspaper, industry journals, etc) but the genre of publicity that wins every time is viral publicity consisting of video, social and news bookmarks, article submissions, press release submissions and photo/logo sharing sites. The reality is online publicity is where you’re going to completely annihilate your competitors and claim your rightful position.

When you take into consideration the ultra powerful medium and stealth of viral publicity, all other promotional genres cower in comparison. Online your pre public or post public company will claim instant viewers and a cult-like following that TV and radio can’t even remotely compare. Billions of searches take place every day and it is the viral publicists job to do what SEO and traditional publicists can’t do and that is get solid search engine ranking while simultaneously bringing in powerful results that are targeted and strategically placed.

Forget pay per click, it’s a waste of your time. crush everything in your path with viral publicity that claims power positions on the natural search results on all search engines. You must have a solid combination of mediums at use to take control of targeted keywords and industry genres.

So the next time you tell your self-proclaimed publicist or seo agent that you need publicity that will claim your position and deliver virtually instantaneous results for your company, you’ll understand why there is silence on the other end of the line…because they have no clue as to what it takes to get serious results that will rip and shred everything in your path. The powerful combination of viral publicity and massive exposure will force-feed your concept to the willing masses who are pleading with a company in your industry to step up and spoon-feed the very info that your company is offering.

Stop wasting time and money with so called ’solutions’ that don’t work. You need a publicist, investor relations specialist and SEO demigod that will take you by the hand and pave a way for your company to succeed.

For Corporate Consulting or Investor Relations Solutions, call Princeton Corporate Solutions at 267-233-0183Corporate Publicity That Works the easy way!

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March 2nd, 2010 by Kate Delaney

The medical transcription career is an ever-growing position within the healthcare industry. The role of a medical transcriptionist, or MT, primarily entails listening to recorded or live voice dictations provided by healthcare professionals, and transcribing them into medical documentation, summaries and notes, reports, and correspondence letters for patient care and treatment. Depending on the work environment, this is achieved by use of headphones and a foot pedal in order to pause or go back and forth within recordings as needed, whether through an actual analog or digital transcriber, or over the computer with up-to-date transcribing software.

Medical transcriptionists need to have a proper grasp for medical terminology, as well for assessments, anatomy, abbreviations, formatting and basic procedures in order to maintain accuracy of their reports and other medical documentations. Having knowledge of legal and ethical patient confidentiality practices is also required, as well as having access to proper medical references as needed.

A transcriptionist’s work environment can vary from being at a transcription service office, within laboratories or clinics, or that of a hospital setting or a physician’s office. Telecommuting from an at-home office is also a growing method for working transcriptionists, whether under a company’s employment or as self-employed contractor. Being able to pay attention, work independently, and possessing strong skills in grammar are also important factors to have while working as one.

How much one can earn often depends on one’s experience, how many hours are worked throughout the week, how fast of a typist they are, and whether or not they worked employed or self-employed. Companies also tend to base their compensation for pay either by how many hours are worked within the week (hourly), by salary, or on a pay-per-line basis. Becoming a certified medical transcriptionist, or a CMT, can also increase one’s earning potential due to further education and certified testing.

Although a few companies will hirer at entry-level, basic medical transcription training is usually a requirement with most companies, whether working at home or within a healthcare setting. There is a wide variety of information on schooling options online, both distance learning (online) or within on-sight campuses. It is often recommended, however, to find a school that is approved by the Association for Healthcare Documentation Integrity (AHDI).

Should you be interested in learning more, you can find further information, reviews, and tips on MT-based websites and forums. Examples of audio dictations and reports, as well free software downloads for transcribing can also be found online to help you get a better idea as to whether or not the medical transcription career is the right path for you.

Read one individual’s personal story of her journey from unemployment to a secure and satisfying professional career in medical transcription. Learn how you can get your education online and find extensive resources on Medical Transcription.

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