Technology has long proven itself as a valuable tool in making people’s lives more convenient. And throughout the years, it has constantly evolved while its aim continues to be for the betterment of people’s lives.
In May 2020, Google introduced Core Web Vitals to the SEO industry. These web vitals are a set of metrics that measures a page’s performance in providing a positive user experience. And in July 2021, Google made this a ranking signal, changing how web owners approach page experience.
The primary goal of Google in launching this is to introduce new algorithm adjustments that address several SEO issues. Furthermore, the Core Web Vitals aim to maintain its delivery of relevant and high-quality content.
There are three Core Web Vitals metrics: the Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS). The LCP is responsible for measuring how long it typically takes for a page’s core content to load. Following LCP is FID, which measures the time from when a user starts interacting with a web page until the browser can begin to process that input. Lastly, the CLS evaluates the stability of the website page while it loads.
These are the metrics that any company that values its reputation and visibility should look out for. Working with these metrics can sound a bit intimidating, but there are multiple ways how one can improve their Core Web Vitals.
The easiest way to do this is to seek help from a design outsourcing company. If you have been utilizing SEO for a long time, you would know that the way your website is presented dramatically affects the traffic you can receive. Therefore, optimizing your page’s image and video elements is integral for your Core Web Vitals.
If you are unsure how to do this, there are available white label graphic design services for your consumption. All you need to do is research and decide on the white label company suitable for your business.
A more detailed discussion regarding improving your Core Web Vitals can be found in this infographic created by Digital Marketing Philippines.